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The E-Commerce Model in China

SOURCE:DOINGBUSINESSINCHINA.ORG   TIME:2016-04-12

 

 The E-Commerce Model in China
E-Commerce is divided into: B2B, B2C, C2C, ABC, B2M, M2C, O2O, B2C2C,C2B,B2A,C2A, and other E-Commerce model.
1.
B2B: Business to Business.
Thecorporation exchange their products ,service and information by the Internet.
2.
B2C: Business to Customer
It is the first E-Commerce model in China, 8848 official online shop for milestone.Nowadays, there are so many E-Commerce website,such as:Taobao,JD,Tmall and Amazon.
3.
C2C: Consumer to Consumer
C2C is similar with B2B and B2C,but it provide a new online trade platform.The seller can offer merchandise online auction , the buyer can choose goods to bid.Such as the small shop in Taobao.
4.
ABC: Agents to Business to Consumer
ABC was regards as the fourth-largest E-Commence model,after Alibaba (B2B),JD Mall (B2C) and Taobao (C2C).It is integrated production,management with consumption,established by Agents,businesses and consumers. This new business model really formed a community of interests.
5.
B2M: Business to Manager
The difference of B2M between B2B, B2C and C2C is the nature of the target group.The target group of B2M is the enterprise rather than the final consume.While the three of them is the final consume.
6.
M2C: Manager to Consumer
M2C is extending from B2M E-Business model. Enterprise release product or service on network platform.Professional managers attain to the firm's product or service information ,and provides the business with products or business services.Enterprise achieve the purpose of marketing products or services by professional managers.
7.
O2O: Online to Offline   
As a newly rising business pattern ,O2O connect offline business with Internet.Internet has become the front line of the offline transactions .Such as:Suning,Meituan and Dianping.
The characteristics of O2O :The promotion effect are available, each transaction can be tracked . 
8.
B2B2C: Business to Channel to Customers
The first B is sellers(finished products,row products and the supplier of material)
The second one is transaction platform. They offer the trade platform and high-quality service.
C is the buyer,who is not only a company, can also include single person.



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