Report of Baby Food of Maternal and Infant Industry in China
In 2015,the overall market size of domestic maternal and infant industry exceeded 2 trillion RMB, an increase of 14.5%.
In 2018, the overall market size of the domestic infant industry is expected to break through the 3 trillion RMB .
Baby supplies mainly include food, daily necessities, toys and other segments. From all segments of the market share, the baby food occupy half.
Baby food can be further subdivided into milk formula, dried baby food and prepared baby food .
In 2015 ,the market of domestic baby food has reached to 133.49 billion RMB，an increase of16.1%.
In 2018 ,the scale of domestic infant milk powder is expected to break through 200 billion RMB, reach to 222.12 billion RMB.
Milk Formulathe occupy more than 90% of the baby food market share.It has an indispensable alternative in the field of baby food .
In 2015, the size of the domestic formula milk has reached122.08 billion RMB, an increase of 16.2%.
In 2018 ,the market size milk formula is expected to reach 204.07 billion RMB.
Dried Baby Food as supplementary food of baby food , the growth is also considerable. In 2015, the domestic market has reached 9.97 billion RMB, an increase of 15.1%.
It is expected that the market size will be reach to 20 billion RMB in 2020.. Despite the smaller market size of Other special foods, but the growth is ahead of other categories.
in 2015, the domestic market size of other special food has reached 1.63 billion RMB, an increase of 21%.
It is expected to exceed the size of 4billion RMB in 2020.
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